Facebook, that is still trending being one of the most used apps is an American company founded by Mark Zuckerberg in 2004 with his college roommates and fellow Harvard University students Eduardo Saverin, Andrew McCollum, Dustin Moskovitz, and Chris Hughes.
The platform offers social networking services. It is one of the most used social media apps in the world. While the millennials and Gen Z’s have shifted to other teeny platforms like Instagram and Snapchat, but the usage of Facebook still continues. Gen X is especially always trying to connect and network on it.
History of Facebook
Facebook previously known as ‘Face mash’ was initially started with the motive to help the students of Harvard connect. They could use their “.Edu” email address, photos, videos to connect. While for the start it was open to only students of Harvard, but seeing it’s growing popularity it soon extended to other colleges as well.
Below is the Timeline of Facebook from its Inception in 2004 till 2015 which gives a glimpse of the systematic changes and how it has continued to evolve. It still continues to grow and flourish.
SOME KEY FEATURES
Below are some of the key features of Facebook that help in connecting, networking, and building relations.
- LIKE BUTTON
- NEWS FEED
One of the most celebrated features of Facebook that allow you to share your photos about anything and everything. It is a good way to connect with your audience. It is also like a visual representation of what is going on in your life.
Like button which now has expanded to more than just a heads up including more emojis helps in engagement. It is a way to show your appreciation towards a post. This also tells the person whether the post did a success or not.
Timeline is like an open book of you. It is where you can share photos, do posts, and add experiences. You can even edit your personal information, view your activity, highlight posts, and much more. It is the place that keeps the engagement going.
As the name suggests, it shows you everything that happens. A list of updates about all the people in your friend list that comes on your page. It tells about the top stories or the most recent ones. This feature keeps you up to date with everything that is going in and around.
This feature helps you organize social gatherings and meetings using the app. It provides an option to create an event and write in all the necessary information about it.
Information like date, time, event description, theme, pictures etc is required to be added. Then you can invite your friends and also keep a track of who’s actively participating in it.
The Facebook groups is a very good opportunity to bring together like-minded people and form a community. It brings people with one cause, goal and objectives to come together and share related content.
This feature allows you to discuss what is in your mind with your users or friends.The status is usually crisp, precise, and completely open to interpretation.
Why is it so popular?
The reason why Facebook is still trending is because –
- Easy to use
- Connects friends, family, fans and businesses
- Helps creating a community of Like-Minded people
- It is constantly upgrading itself and introduces new features time and again
- Easy to use on Mobile making it accessible
- Keeps you updated with everything going around
- It feels more like a networking platform connecting everyone as a whole
- It resonates with all age groups unlike Instagram or Snapchat that sometimes feels Teen-centric and Millennial vibe
All these reasons sum up to make Facebook still trending despite so many apps coming and going. Facebook continues to keep its superiority and high foot in such a completive world !